In 1964, the "War on Poverty" was launched by the federal government under the leadership of President Lyndon Johnson. In 1966, upon hearing the President's new anti-poverty initiative, a small group of Coulee Region citizens determined that local poverty conditions were intolerable. Their determination and persistence served as a wake up call to others in our area. That wake up call led to the initially small, but very empowering, effort led by local citizens: the creation of our local community action agency, now Couleecap.